The Analysis of Meagratia The Charm Rebuilding Menswear Designer Brand

 

Meagratia is a men's & unisex brand with the concept of "fusion of history and present sense". It expresses the view of the world in which the life of the flower is superimposed on the culture, environment, and people's figure that changes with the times. The new-released A/W 21/22 collection still integrated Japanese retro into the American style design through Its retro tonality and delicate details.

This Japanese brand unexpectedly presents a thick American accent. The latest A/W collection maintained the past American style and added the delicacy of Japanese design. Without extravagant tailoring, only retro tonality and delicate details were shown. Daily long overcoat and casual shirt jacket are all involved in this season.

The feature of mix & match suite lies on the matching of underlayer item with outer garments. Meagratia uses color conflict and the difference of lengths to present irregular layers and casual mix & match looks.

Side straps and the ribbons and loops at placket, cuff and neckline improve the practical functions and present individualized details.

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